Economy

Nigerian Breweries Outlines Strategy to Sustain Growth and Shield Consumers from Inflation

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Nigerian Breweries Plc has unveiled key strategies to sustain growth and protect consumers from pricing shocks driven by rising inflation and macroeconomic pressures.

Speaking at the company’s 80th pre annual general meeting in Lagos, Finance Director Maria Karaseva identified three major external risks impacting the business environment and outlined measures to manage them effectively.

According to her, supply chain sustainability remains a critical concern, particularly due to disruptions linked to tensions in the Middle East. However, she expressed confidence in the company’s ability to manage this risk, noting its affiliation with Heineken, which provides access to elished global supply networks and operational support.

Karaseva also highlighted the volatility of the Nigerian currency as another significant challenge. She noted that while the naira has shown resilience in recent times, maintaining currency ility remains essential for economic growth. To mitigate potential risks, the company is leveraging financial instruments and strategic planning to hedge against fluctuations.

Rising inflation, particularly in food prices, was identified as the third major risk. Karaseva emphasized the company’s responsibility to consumers, stating that Nigerian Breweries is actively deploying a wide range of cost management tools and global best practices to limit price increases and maintain product affordability.

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Despite these challenges, the company reported a strong financial recovery in 2025. Revenue grew by 35 percent to N1.5 trillion, while gross profit surged by 77 percent to N565 billion. Operating profit rose significantly by 194 percent to N205 billion, reflecting improved efficiency and strategic execution.

The company also recorded a profit before tax of N161 billion and a net profit of N99 billion, marking a significant turnaround from losses posted in the previous year.

These results underscore Nigerian Breweries’ resilience and its commitment to navigating economic uncertainties while delivering value to consumers and stakeholders. By focusing on cost control, supply ility, and strategic risk management, the company aims to maintain steady growth and strengthen its position in Nigeria’s competitive beverage market.

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